My latest trend analysis explores the topic through the lenses of fashion, culture, and emerging aesthetics from “WhimsyMaxxing” and maximalist embellishments to secondhand styling, DIY details, and unexpected references.
This guide is designed to serve as both inspiration and a creative starting point: use pieces you already own, explore second-hand finds, and reinterpret current aesthetics to create something personal.
Here’s what you’ll find in this 2026 Halloween trends article:
(Note: Part 1 launched today, and Part 2 is coming in October, so be sure to subscribe to the newsletter)
✦ 2026 fashion and Halloween costume trends
✦ Emerging aesthetics and cultural references
✦ Inspiration for styling looks with second-hand pieces
✦ DIY and customisation ideas
✦ Creative costume concepts.
Perfect for anyone looking for inspiration and already gathering ideas for this year’s costume.
Read the full 2026 Halloween Trend Guide on my Substack → Halloween Trends 2026
What fashion trends are emerging? How is consumer behaviour changing? And what can second-hand fashion tell us about what’s coming next?
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About the Author
Andréia Oliveira is a Copenhagen-based Trend Forecaster and Costume Designer.
Through field research and cultural observation, she translates emerging signals into insights for brands and creative projects, while applying research on clothing, identity and behaviour to character development and costume design.
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